Case Study
Blue Shield Failed to Shield Users’ Private Health Information
Blue Shield of California inadvertently permitted Google to access the private health...+ Read more
Users were outraged and the company’s reputation was tarnished in 2007 when it came to light that the company had very poor internal security measures. Users demanded change when it was widely reported that the company was not properly safeguarding the private profiles of its users from employee misuse and that employees could view users’ private profiles and track which users were viewing particular profiles.