Sony’s Internal Emails Widely Disseminated After Tantrum over Leak

Sony Pictures Entertainment experienced the full force of the “Streisand effect” when its efforts to prevent the publication of emails leaked in a 2014 hack had the result of heightening the public’s interest in them. The company’s over-the-top reaction, including demands that Twitter and several news organizations delete any information they might obtain, only served to draw more attention to the leaked emails. The effort failed horribly, ultimately leading to a WikiLeaks project that archived the trove of emails and made them searchable for posterity as well as even more negative press for Sony.