Kochava Hit by FTC Lawsuit After Selling Location Info

The FTC sued data broker Kochava in 2022 for selling geolocation data that could identify and trace people around sensitive locations, such as reproductive health clinics, places of worship, and homeless and domestic violence shelters, potentially resulting in discrimination, harassment, and intimidation. The FTC alleged that Kochava failed “to adequately protect its data from public exposure.” Expensive litigation on this issue continues for Kochava, with a federal judge denying Kochava’s motion to dismiss and permitting the FTC’s lawsuit to continue in February 2024.