Case Study
Lenovo Shamed for PCs Secretly Preinstalled with “Nefarious” Adware
Lenovo was lambasted in the press after security researchers revealed that the PC-maker...+ Read more
In April 2010, Blippy users shared more than they bargained for when a Blippy security flaw turned into a “nightmare scenario” by revealing some users’ credit card numbers in search engine results. News of the breach traveled like wildfire and the mood at the startup “quickly went from elation to disbelief to disappointment.” Although the company apologized for its mistakes, fixed the problem, hired a Chief Security Officer, and began conducting security audits to prevent future incidents, for many users it was too late. The incident “tainted the service with an aura of mistrust” leading many users to “rush to delete their accounts.”