Twitter Use Explodes After Embrace of User-Invented Hashtags

Twitter started out as a service that would only produce plain text. When Twitter users began using hashtags on the service, Twitter initially resisted calls from users to officially support them. As hashtags continued to become popular, Twitter reversed course and embraced them, leading to an explosion of their use on the service. Today, hashtags—and thus Twitter—are “everywhere” and “impossible to ignore in our society.”

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