Case Study
Viacom Forced to Admit Error in Political Video Fiasco
Viacom faced a lawsuit and media firestorm after it ignored the right to make “fair use”...+ Read more
Twitter started out as a service that would only produce plain text. When Twitter users began using hashtags on the service, Twitter initially resisted calls from users to officially support them. As hashtags continued to become popular, Twitter reversed course and embraced them, leading to an explosion of their use on the service. Today, hashtags—and thus Twitter—are “everywhere” and “impossible to ignore in our society.”