SPEAK UP FOR FREE SPEECH
Protect your users' freedom of expression.
To gain the respect of users as a champion for their free speech, you need to do more than just allow users to express themselves on your platform or service—you need to affirmatively protect them from third-party attempts to force you to remove their content or reveal their identities. Earning a reputation as a defender of your users’ rights can be a valuable way to build trust with your current users and attract new ones.
FIGHT FOR YOUR USERS IN COURT
When you receive a demand to remove or prohibit content or to disclose the identity of an anonymous user that seems to exceed the boundaries of the law, consider taking the opportunity to stand up for your users in court. The publicity and reputational benefits of doing so may greatly outweigh the costs.
Case Study
PUSH FOR LAWS AND POLICIES THAT PROTECT FREE SPEECH
Lawmakers often look to companies for guidance on how they can protect privacy and freedom of expression without hindering innovation. By advocating for strong laws and policies that protect individual rights, you can build user trust and loyalty by making it clear that freedom of expression and corporate success are fully compatible.
OPPOSE LAWS AND POLICIES THAT UNDERMINE FREEDOM OF EXPRESSION
Your company can also make an impact by opposing laws and policies that would stifle free speech. Taking a stand to fight such laws and policies can protect both your business model and your users’ right to freedom of speech.
Case Study
Twitter Commended for “Doing the Right Thing” by Suing for Surveillance Transparency
Twitter was commended for challenging government rules preventing it from disclosing basic information about national security requests for user information. When Twitter sued for the ability to reveal how many and what type of national security-related demands it received from the federal government, it was heralded for “doing the right thing” for its users and transparency.
“The DMCA has become a serious threat that jeopardizes fair use, impedes competition and innovation, and chills free expression and scientific research. If you circumvent DRM locks for noninfringing fair uses or create the tools to do so you might be on the receiving end of a lawsuit.” Electronic Frontier Foundation.