Case Study
Google Slammed for “Wardriving by Design”
Google found itself in a public relations nightmare when it was revealed in 2010 that the...+ Read more
Social gaming company Zynga received kudos in 2011 for “making privacy a game” with “PrivacyVille,” which provides users with an interactive mechanism to explore the company’s privacy policy and rewards them with “zPoints” to spend in the company’s other games. The company was praised for creating a privacy tool “that makes sense and that users care and learn about.”