Protecting your users’ privacy requires you to be thoughtful about the data you collect and hold, and how you use it. By carefully considering the costs and benefits of collecting data and by properly safeguarding the information that you do collect, you prevent privacy harms and increase consumer trust in your company. 
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Limit and protect the data you collect, retain, and use.
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RESPECT YOUR DATA
BetterHelp is an online mental health platform that connects consumers with licensed therapists. The company operates under different names for certain specialized services. For example, Faithful Counseling targets Christian consumers, Pride...Read more >
GoodRx is a digital health platform that offers healthcare resources and discounted prescription drugs. The company collects sensitive personal health information about its users, including the types of medications purchased using a GoodRx coupon...Read more >
The FTC sued data broker Kochava in 2022 for selling geolocation data that could identify and trace people around sensitive locations, such as reproductive health clinics, places of worship, and homeless and domestic violence shelters, potentially...Read more >
Educational technology company, Chegg, learned a lesson about the dangers of having lax security practices after four data breaches that exposed information about its student customers and employees and being charged by the FTC with taking “...Read more >
Crisis Text Line, a prominent nonprofit mental health hotline, ended its data sharing relationship with a for-profit spinoff, Loris.ai within days after public outcry. A January Politico report detailed how Loris leveraged Crisis Text Line insights...Read more >
In 2021, the National Consumer Telecom & Utilities Exchange agreed to end the sale of more than 170 million people’s names, home addresses, Social Security numbers, and other personal information gathered from utility companies. The exchange...Read more >
Failing once again to protect its users’ personal information, Facebook was subject to a breach that exposed the “personal information of over 533 million Facebook users from 106 countries … [including] their phone numbers, Facebook IDs, full names...Read more >
Muslim Pro, a prayer app that has been downloaded 98 million times, came under fire for sharing location data with a company called X-Mode, which sells data to clients including defense contractors, “ and by extension, the [U.S.] military .” A...Read more >
What’s now clear for Clearview AI is that its face surveillance product – built by improperly scraping billions of images from the internet without people’s knowledge or consent and used by government for secret surveillance – has been hit with very...Read more >
Photo app Everalbum used billions of private, user-uploaded images to train “Ever AI,” a facial recognition product that it marketed to private clients, law enforcement, and the military. The company did all this without obtaining consent from users...Read more >